OpenTable has made a change to their review system by adding users’ first names to previously anonymous reviews. This move follows a similar decision by Glassdoor, where users are now required to provide their real names for account verification. The companies believe that identifying reviewers will enhance the credibility and authenticity of their services.
The use of anonymity on the internet has both advantages and disadvantages. OpenTable has chosen to prioritize transparency and trust by revealing reviewers’ first names and profile photos on all diner reviews, including past comments that were shared anonymously. By doing so, the company aims to strengthen the credibility of its platform and provide more valuable insights for diners looking to make informed decisions about where to eat.
Bookings Holdings, the parent company of OpenTable, has not yet responded to requests for comment on this reported policy change. In addition to OpenTable, Bookings Holdings also operates services such as Kayak and Priceline. This decision comes after Glassdoor implemented a similar verification process, ensuring that users provide their real names while still allowing for anonymous content.
While some users may express concerns about the change, one Reddit user dismissed these worries by suggesting that customers will find ways to circumvent the new policy. However, OpenTable’s shift towards identifying reviewers demonstrates a larger trend towards increased transparency and accountability in online review platforms, which can ultimately benefit both consumers and businesses alike.
