Powering Sustainable Motorsport: Forsetti Teams Up with Bell Integration for Eco-Friendly Practices

Forsetti Motorsport, a UK-based GT team, has recently announced a three-year strategic partnership with Bell Integration. The collaboration aims to promote sustainability within Forsetti’s racing ecosystem by implementing eco-friendly practices through digital innovation, AV infrastructure, and IT support. Through this partnership, Forsetti is poised to compete in various GT Championships across the UK and Europe as an official partner team of Aston Martin Racing.

Graham Tavender, delivery and operations director at Bell Integration, expressed his excitement about the partnership. He highlighted the opportunity to showcase Bell’s capabilities in the motorsport industry. This collaboration will also enhance brand visibility through national and international TV and social media channels.

Joe Holloway, technical director at Forsetti, shared his enthusiasm for the partnership and the multi-year technical agreement with Bell Integration. The partnership will involve jointly designing and implementing a custom IoT solution to unify data streams for faster decision-making before, during, and after events. This collaboration emphasizes sustainability in the ever-evolving motorsport landscape, aligning with both organizations’ values of excellence and technological innovation.

Racing as an official Aston Martin partner team, they aim to challenge for multiple GT racing titles in the upcoming seasons.