OpenAI recently launched Sorayour, an AI-powered tool that generates videos from text descriptions. While this technology is not yet widely available, the company is looking to collaborate with the Hollywood film industry.
According to a report by Bloomberg, OpenAI is set to meet with major film and TV studios as well as other industry leaders to demonstrate the benefits of using Sora in upcoming productions. This initiative is part of a larger plan to showcase the advantages of this application to the entertainment industry.
OpenAI has already expressed its interest in the film industry, with CEO Sam Altman attending events related to the 2024 Oscars. Additionally, the company has granted a select group of actors and directors access to Sora.
Though Sora and OpenAI are not looking to replace principal photography, they could potentially accelerate secondary filming processes and complement existing visual effects tools. The specific studios or executives attending the meetings with OpenAI have not been disclosed, and it is unclear when the AI will be available or if there will be associated costs.
