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Dallas is already preparing for the 2026 World Cup, with Arlington’s AT&T Stadium set to host nine matches. This is expected to have a significant financial impact on North Texas. Monica Paul, executive director of the Dallas Sports Commission, has been instrumental in advocating for North Texas to be a host city for the World Cup.

Even though Arlington did not secure the final game, D-FW still has the potential to become a central hub for the World Cup. The region is preparing to welcome and accommodate fans from around the world to create a memorable experience.

Some of the city’s leaders recently met with the Dallas Sports Commission and Visit Dallas to discuss the economic benefits that the World Cup will bring to the D-FW area and to outline the next steps in the planning process. Media partners at The Dallas Morning News have further insights on how North Texas plans to attract and engage fans during the World Cup, as well as details on what is in store for the region during the planning process.

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