Ipsos’ Mohammed emphasizes the key benefits of their innovative project, including consistency, flexibility, and scalability. By adhering to the same standards and best practices across different regions, industries, and services, Ipsos can ensure consistent results. The project’s flexibility allows for customized deliverables based on clients’ specific needs, which can be achieved using a variety of formats, languages, and visualizations. Cloud computing helps them manage large volumes of data and complex analysis without compromising performance or quality.
To succeed with this project, Ipsos collaborates with leading cloud providers like Microsoft Azure, Google Cloud Platform, and AWS. They also work with integrators such as Accenture and Thoughtworks to implement and integrate solutions. The results of this digital transformation journey have been impressive both internally and externally. Internally, Ipsos has seen higher employee satisfaction rates, faster response times, improved collaboration among teams, and better value for customers. Externally, they have experienced an increase in customer satisfaction surveys, revenue growth, stock price rise-updates ratings as the most innovative provider in the market research industry.
Digital transformation is a strategic priority for growth and competitiveness at Ipsos. They leverage cloud-scale technologies like Azure, GCP
