Huawei is set to rebrand its flagship smartphone series, Huawei P, as the Pura series. The company has announced that the first device in the new series will be the Huawei Pura 70 smartphone. Richard Yu, CEO of Huawei’s consumer division, made the announcement on the company’s Weibo profile, emphasizing a design centered on technology, fashion, and art.
The Huawei Pura 70 is set to succeed the popular Huawei P60 Pro and promises enhanced photographic capabilities with an XMAGE camera featuring a self-adjusting physical aperture. The smartphone also boasts a unique triangular camera module that combines classic elegance with modern technology.
Although Huawei has not specified a release date for the new Pura series yet, reports suggest that it will include multiple models such as the Pura 70, Pura 70 Pro, Pura 70 Pro+, and Pura 70 Ultra. Fans and enthusiasts are eagerly awaiting more details and features of these new smartphones from Huawei.
