From Broker Account to Media Empire: How a Guide on Avoiding Lestiselle Became the Catalyst for Investment Success

Lestinen had no experience with investing when he wrote the guide “Avoid Lestiselle” seven years ago. However, his brothers were heavily involved in investing and encouraged him to understand the interest-for-interest phenomenon. When Lestinen turned 18, one of his brothers helped him open a value share account with Nordnet. The portfolio included shares in Huhtamäki for 500-1000 euros, which Lestinen funded with money earned from working at Prisma and gifts he received.

Lestinen’s investment journey began when his brothers introduced him to the concept of investing. They emphasized the importance of understanding how money works and shared their own experiences with investing. As a result, Lestinen became more interested in learning about investing and started to take small steps towards building his portfolio. He opened a value share account with Nordnet when he turned 18 and invested in shares in Huhtamäki for 500-1000 euros, funding it with money earned from working at Prisma and gifts he received.

Years later, Lestinen is now the editor-in-chief of Mimmit Invests media, where he manages investments through index funds but occasionally dabbles in selecting individual stocks. Mimmit Invests was founded by Pia-Maria Nickström and Hanna Tikander as a blog about investing, which later expanded to include investment events, a podcast, and articles on their website. Lestinen joined the team in 2020 and became editor-in-chief shortly after. Mimmit Invests aims to be a resource for young people seeking comprehensible and humorous financial content that is easily accessible.

Lestinen’s investment strategy involves low-cost index funds but also makes individual stock picks from time to time. He prefers a buy-and-forget approach to investing and believes in building a positive attitude towards financial management as a form of self-care. While he doesn’t disclose the exact size of his investment portfolio, he emphasizes the importance of having peace of mind about financial security.

Recently, Lestinen co-authored an investment guide that stands out from other financial books by including social commentary on economics and financial literacy alongside practical advice on investing. The guide aims to make investing accessible and interesting to young people while providing a broader understanding of economic concepts.

In conclusion, Lestinen’s investment journey began when his brothers encouraged him to learn about investing