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Tesco has reported strong sales and profits for the past year, with pre-tax profits reaching £2.3bn and sales increasing by 4.4% to £68.2bn in the year to 24 February. The UK’s biggest supermarket chain noted that price pressures on grocers had eased, with price inflation in groceries substantially lessening. Despite this positive news, Tesco’s CEO Ken Murphy acknowledged that many customers were still facing difficulties.

Tesco has been focused on providing better value for shoppers by cutting prices and offering promotions such as the Aldi Price Match offer and Clubcard promotions. Over 4,000 products were cheaper at the end of the year compared to the start, with an average price reduction of around 12%. With more than 330,000 employees and a 27.3% share of the grocery market, Tesco continues to see growth as customers respond positively to improvements in the value and quality of its products.

The company has been working hard to stay competitive against rivals like Aldi and Lidl. While the company’s results were in line with expectations, global retail analyst Charles Allen cautioned that the coming year may present challenges for the retailer. Rising staff bills coinciding with a slowdown in inflation could impact sales growth, making it more challenging for Tesco to maintain its momentum.

Despite these challenges, Tesco remains committed to offering customers the best value possible in an ever-changing market. The company has continued to invest in its stores and offerings, including expanding its online presence through platforms such as Tesco Direct and Click + Collect.

Overall, Tesco’s strong performance over the past year highlights its ability to adapt to changing market conditions and provide value for shoppers. As it continues to face competition from other retailers, Tesco will need to remain vigilant in order to maintain its position as one of the UK’s leading supermarkets.

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