Category Partners, LLC, a leading provider of data and insights solutions to the perishable industries, is thrilled to announce the appointment of Julie DeWolf as Director of Business Development. With over 20 years of experience in the produce industry, Julie has worked at one of the largest produce companies in the U.S. Her background as a CPA and experience as a Shopper Marketing Director make her well-equipped to drive sales for clients and create value along the supply chain.
As a passionate collaborator, Julie looks forward to fostering internal and external connections with clients at Category Partners. In her free time, she enjoys spending time with her college-age twins and taking kickboxing classes. She has been an active industry volunteer for the past 15 years, establishing deep industry connections and lasting friendships.
Founded in Idaho Falls, ID, Category Partners specializes in insights, analysis, and research, offering services in retail analytics, operational analytics, consumer research, and consulting for produce and other perishables categories. CEO Tom Barnes expressed his excitement over Julie joining the team citing her industry knowledge, connections and commitment to excellence as assets that will benefit clients in building business and mastering efficiencies.