Get ready for an unforgettable experience as the PBR World Finals: Unleash The Beast Championship takes place at AT&T Stadium in Arlington, Texas. To celebrate this epic event, Cole Hauser’s Ultimate Tailgate Party will be held on May 18 at the East Plaza of the stadium.
Hauser, who has a strategic partnership with PBR, is excited to witness bull riding history and share this experience with fans. He has been involved in PBR brand creative, which can be seen on CBS broadcasts, social media channels, and in arena at events.
The Ultimate Tailgate Party will feature the fan-favorite Rider Arrival Show hosted by Flint Rasmussen and Matt West, showcasing all 25 competing riders. In addition to the Rider Arrival Show, attendees can expect live music performances from the Tractor Supply Co. Stage by artists such as VAVO, Dean James & The Treatment, and the Dallas Cowboys’ DJ EJ.
VAVO, a duo known for their success on the dance charts and collaborations with country music stars, will headline the musical lineup. Fans attending the event can also expect special guests, merchandise, lawn games, and activations from PBR Teams. The Michelob ULTRA Mobile Bar will also be on site for attendees to enjoy during pre-event tailgating from 4:30-7:30 p.m. CT.
Tickets for the PBR World Finals are currently on sale and can be purchased through SeatGeek.com or PBR Teams or by phone.. Don’t miss out on this incredible opportunity to witness bull riding history and enjoy an unforgettable tailgating experience!
