Target is set to launch a new AI-powered chatbot called Store Companion, which will revolutionize the shopping experience and streamline tasks for team members. The tool, available in over 1,900 stores, will be accessible to more than 350,000 employees by August.
Store Companion acts as a personal assistant for team members, providing answers to process questions and offering guidance to new hires. Whether it’s signing up a customer for a Target Circle Card or restarting a cash register, Store Companion can quickly solve problems on the spot with just a handheld device.
Meanwhile, Target is using artificial intelligence (AI) to improve its digital services. Enhanced product pages and smart search features on Target.com make it easier for customers to find what they’re looking for. For instance, a simple search for “summer party” will display relevant items such as party supplies and snacks.
Target’s commitment to AI innovation doesn’t stop there. The company plans to explore more advancements in various areas by 2024. This focus on technological enhancements ensures that both employees and guests have an exceptional experience at Target stores.
Overall, Store Companion is an exciting addition to Target’s growing portfolio of technological innovations that aim to provide seamless shopping experiences and improve operational efficiencies across the retail chain.
