Managing Consent on AMP Pages: Customizing Ads and Data Collection Settings on BBC Website

The BBC website offers a feature for managing consent settings for data collection on AMP pages. These settings are specific to AMP pages and may need to be reset when visiting non-AMP pages on the site. AMP pages utilize Google AMP technology to provide a faster browsing experience, but in order to function properly, we may store some essential information on your device without your explicit consent.

When accessing AMP pages, you have the option to allow data collection or reject it. If you choose to allow data collection, personalized ads will be displayed based on your interests even when outside of the UK. You can read more about how we customize ads on our website and with our advertising partners.

If you prefer not to receive personalized ads, you can reject data collection and continue browsing the website. Please note that while you will still see ads, they will not be tailored to your interests. You can adjust these settings at any time by clicking on “Ad Choices / Do not sell my info” in the footer of our website.