Cybercriminals often use condensed URLs to hide malware and execute social engineering attacks. These shortened URLs are web addresses with fewer characters than the original address but lead to the same page. They are usually a combination of numbers and letters, making it difficult for users to know what content they are accessing. Tools like Ow.ly, Buffer, or TinyURL make it easy for cybercriminals to use shortened URLs to distribute malware through social networks and other platforms.
To avoid falling victim to cyber threats, companies should be aware of the potential dangers of using shortened URLs. While technology should not be feared, it is essential to act responsibly and safely when using these links. For example, CEO of S2 Grupo, José Rosell warns that companies can use shortened URLs for tracking user profiles and implementing fingerprinting techniques to target users through their IP address. This can lead to personalized ads and potentially fraudulent activities.
To use shortened URLs safely, users should avoid providing any private information, passwords, or access data through shortened links. It is advisable to enter the original website directly and start from scratch to avoid potential fraudulent URLs. Verifying that the website has the HTTPS protocol and a security lock can help ensure a secure connection. Additionally, analyzing shortened URLs with antivirus software after accessing them is recommended, and changing passwords if provided is essential. Internet tools like Securi or CheckShortURL can help analyze shortened URLs and preview the web pages before accessing them, identifying any malicious software in the link.
Overall, while technology has made our lives easier in many ways, we must also be aware of its potential dangers when using condensed URLs in online transactions or sharing sensitive information. By following best practices for online safety and being vigilant when clicking on links or entering personal information online, we can protect ourselves from falling victim to cyber threats.
