Gina Rinehart, Australia’s wealthiest woman, recently made headlines after demanding the National Gallery of Australia remove a portrait of her. This move has brought attention to the ‘Streisand effect’, a phenomenon where attempts to suppress information or images only result in increased publicity.
The term was coined after Barbra Streisand’s lawsuit in 2003 to remove an aerial photo of her California beach house from an online collection. Instead of achieving her goal, the lawsuit led to a surge in interest, with hundreds of thousands of people visiting the site to view the photo within a month.
The portrait of Rinehart in question was created by artist Vincent Namatjira and is part of his first major survey exhibition at the Canberra gallery. Rinehart’s attempt to have the painting removed has only drawn more attention to it, sparking debate and discussion about the role of art in society.
This incident serves as a reminder that art has the power to provoke conversation and challenge perceptions, even when the subject may not welcome the attention. The controversy surrounding the portrait of Gina Rinehart has only amplified its presence and significance in the public eye.