Users can manage their consent settings on AMP pages by adjusting specific settings created for these lightweight mobile pages developed using Google AMP technology. These settings may need to be reset when visiting non-AMP BBC pages.
Data collection is necessary on AMP pages to ensure web page functionality, and limited information is stored on the device without explicit consent. Local storage is used to save consent preferences on the device.
In addition to necessary data collection, there are optional data collection options on AMP pages for personalized ads outside of the UK. By consenting to data collection, users allow for the display of relevant ads that are tailored to them.
Users have the option to reject data collection and continue to see non-personalized ads. It’s important to note that advertising will still be displayed but it will not be customized based on individual preferences.
Settings can be changed at any time by clicking “Ad Choices / Do not sell my info” in the footer, giving users control over whether or not they accept or reject data collection on AMP pages.
