Small businesses are the lifeblood of New York City, offering a diverse range of products and services that are vital to our daily lives. However, these businesses are facing significant challenges that threaten their survival. According to Ashley Ranslow, the New York state director of the National Federation of Independent Business, independent retailers are particularly feeling the impact of these challenges.
One major issue facing small businesses is the shortage of employees, making it difficult to recruit and retain staff. Ranslow offered strategies that businesses can use to overcome this obstacle and ensure their continued success. Additionally, she highlighted the rising costs of salaries and benefits, as well as the impact of federal interest rates on small businesses.
As National Independent Retailer Month approaches in July, it is more important than ever to support and celebrate these businesses that are essential to the fabric of our communities. Ranslow emphasized the need for policies to support small businesses in the next legislative session in New York to help them thrive despite the numerous challenges they face. By coming together to support these businesses, we can help ensure their continued success and presence in our local communities.
Despite facing numerous challenges such as employee shortages and rising costs, small businesses continue to provide critical goods and services to residents throughout New York City. These local enterprises play a crucial role in shaping our city’s economy and culture, and it is important that we do everything we can to support them during difficult times.
Small business owners have always been resourceful and innovative when faced with obstacles, but they need more than just determination to succeed in today’s competitive marketplace. As a community leader, Ashley Ranslow has been working tirelessly to advocate for policies that will help small businesses thrive amidst ongoing challenges.
According to Ranslow, one strategy that independent retailers can use is to focus on providing exceptional customer service. By building strong relationships with customers through personalized interactions and offering customized solutions tailored specifically for each individual’s needs or preferences.
Another strategy is investing in technology tools like e-commerce platforms or mobile apps that will allow customers