Shonda Rhimes, CEO of Shondaland and Netflix, announced that the Bridgerton universe has contributed over a quarter of a billion pounds to the UK economy over the past five years. This was revealed as part of the release of Part 2 of Bridgerton’s third season, with Rhimes opening markets for trading at the London Stock Exchange on Friday.
Rhimes highlighted the cultural significance of the Bridgerton universe, which has resonated with audiences both young and old. She emphasized the show’s economic impact on local communities and businesses, stating that it has supported almost 5000 companies over this time period. Rhimes’ storytelling genius has been praised by Anna Mallett, VP Production EMEA at Netflix, who expressed excitement about their role in bringing these stories to audiences worldwide.
Mallett also noted that Netflix has played a significant role in boosting tourism to filming locations associated with Bridgerton. Theresa Wise, CEO of the Royal Television Society, commended the show as an outstanding example of British talent in storytelling and its tangible contributions to the local economy. Overall, this announcement serves as a testament to the importance of investing in creative industries and their ability to have a substantial impact on local communities and economies.
