A study conducted by SPC Special Generation has shown that 56.5% of Spaniards have considered doing a digital detox, which involves disconnecting from screens and social networks to improve their quality of life, mental health, and approach to the offline world in a time of constant connectivity.
SPC collaborated with Jorge Flores, founder of Pantallas Amigas, to analyze the habits and preferences of young Spaniards aged between 18 and 35 regarding digital disconnection. The study revealed that the average daily smartphone usage is around five hours, with most people using it for social media and messaging platforms.
The study also showed that 75.5% of Spaniards have considered using their mobile less for various reasons such as reducing screen time, improving mental health, and overall quality of life. Social media was found to be the leading factor that prompts young Spaniards to consider digital detox, with over half of the surveyed individuals contemplating this option.
To create a healthy balance between technology and personal life, uninstalling social media apps and controlling screen time through phone settings are the top choices among preferred options. Additionally, there is a growing trend in using non-smart phones or ‘dumbphones’ to stay connected through simpler means like calls and messages.
In response to this trend towards disconnecting from hyperconnectivity, SPC has introduced SPC WILD – a device that offers basic mobile phone features without internet access. This device will be available in various colors and has a retro-inspired design. It aims to provide users with a simpler, distraction-free mobile experience to help them regain control over their time and lives.