Organic milk, a beloved Swiss product, has recently experienced a significant price drop at all major retailers. The sudden decrease in cost led consumers to question whether they were being overcharged in the past.
Migros, which previously sold a liter of organic milk for 2 francs, is now offering it for 1.85 francs. Aldi and Lidl are selling it for 1.80 francs, while Coop reduced the price from 2 francs to 1.90 francs. This pricing trend was confirmed by the Swissmilk industry association, which attributed it to retailers rather than farmers or a surplus of organic milk.
Retailers may be becoming more efficient in the organic milk sector or cutting their margins to offer discounts on this product. However, this sudden price drop raises questions about the pricing of organic products in Switzerland, as prices are already higher than in other European countries. There is a longstanding debate about whether consumers are being overcharged for organic products.
The retailers have defended their pricing strategy, claiming that they apply the same margins to both conventional and organic products. But ultimately, consumers are left wondering whether they paid too much for organic milk in the past and how retailers were able to offer such substantial discounts all at once. The recent price war has shed light on pricing practices in the organic food sector and prompted further discussion on fair pricing and consumer trust.
The sudden price drop on beloved Swiss product has sparked debate among consumers about whether they were being overcharged for this product in the past.
The pricing trend was confirmed by the Swissmilk industry association, attributing it to retailers rather than farmers or a surplus of organic milk.
The recent price war among these retailers has led to a decrease in cost of organic milk across board.
Retailers may be becoming more efficient in the organic milk sector or cutting their margins to offer discounts on this product.
Despite positive impact on consumers, this sudden price drop raises questions about pricing practices of organic products in Switzerland.
Consumers have defended their pricing strategy by claiming that they apply same margins on both conventional and organic products.
