Montgomery County’s Sports Tourism Sector: Attracting More Visitors Through Youth Soccer and Travel Sports Events

The sports tourism sector in Montgomery County is set for growth, as the Blacksburg-Christiansburg-Montgomery County Tourism Office collaborates with a sports tourism team to explore opportunities. The goal is to attract more visitors to the area through sports-related events, and the team has identified youth soccer and youth travel sports as key focus areas.

Local residents are excited about the idea of increasing sports tourism in the area, with Christiansburg mom Alycia Irish noting that the community’s existing fields are already vibrant and additional exposure through sports events would be beneficial.

David Rotenizer, executive director for the Blacksburg-Christiansburg-Montgomery County Tourism Office, emphasizes the importance of building upon existing sports tourism infrastructure in the area. He envisions Christiansburg as a sports tourism powerhouse and aims to expand on the town’s current initiatives.

Jon Schmieder, CEO of Huddle Up Group, shared that their goal was to identify strategies to attract more visitors to the area through sports-related events. They plan to leverage facilities like Christiansburg Huckleberry Park to host tournaments for sports like soccer and lacrosse.

Officials from the Blacksburg-Christiansburg-Montgomery County Tourism Office are optimistic about the future of sports tourism in the region and are aiming to launch events within the next six months. They are committed to enhancing the area’s appeal to sports enthusiasts and attracting visitors through exciting sporting competitions.