JetBlue has recently introduced dynamic pricing for their checked bag fees, marking a departure from the traditional fixed pricing model in the airline industry. During peak seasons, such as April, summer months, Thanksgiving and Christmas, passengers will incur an additional cost of $5 for their first checked bag and $10 for a second bag. This move follows similar changes made by other major carriers like United and American Airlines.

JetBlue’s website now provides detailed information on how prices for checked bags vary depending on various factors such as time of year, destination and whether bags are included at booking. Fees are higher for transatlantic flights compared to domestic routes. Passengers who forget to add checked baggage 24 hours before a flight will be charged an extra $10 on domestic flights.

This pricing model is more commonly seen among European budget airlines like easyJet and Ryanair, which vary checked bag fees based on route, flight and time of booking. The adoption of dynamic pricing for checked bags by JetBlue reflects a growing trend in the airline industry towards more flexible pricing structures that enable airlines to adjust fees based on demand and maximize revenue.