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Despite the economic and geopolitical crises that have affected people’s daily lives, the health sector has experienced growth in Spain. A report titled “Perspective of Haute Cuisine and Hospitality in Spain” presented by the Círculo Fortuny revealed a 13% increase in turnover, reaching 1,700 million euros in 2019. This growth can be attributed to several factors that emerged after the COVID-19 pandemic.

One key factor driving the growth in the luxury dining sector is the interest from tourists and “semi-residents” from LATAM and the USA who temporarily live in Spain and seek out these dining experiences. Additionally, changes in work models with less physical presence have led more people to travel to different cities for business reasons, where they take advantage of luxury dining experiences.

In 2022, the luxury sector as a whole reached a total turnover of 17,000 million euros, with haute cuisine leading the way with a 13% increase. This growth has positioned haute cuisine ahead of other categories such as hospitality and wellness, fashion, accessories and leather goods, as well as cosmetics and fragrances.

At an event led by Xandra Falcheld, president of Círculo Fortuny, it was highlighted that haute cuisine and hospitality now represent 20% of all income associated with “luxury experiences” in Spain, amounting to 8.6 billion euros. The report also identified four types of local and global clients – the Connoisseur, the Visible, the Experiential

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