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We are excited to have a very special guest on today’s Power House podcast – Tom Ferry, who has consistently been ranked as the number one real estate educator since 2014. Not only is Tom a prolific author, but he is also the Founder and CEO of Ferry International. With a huge following on YouTube and social media, and extensive experience in coaching agents and industry experts, we are thrilled to welcome him to the show.
Tom and Clayton delve into topics such as entrepreneurship, personal branding, marketing, and building a strategic approach to business growth in a changing market. With a mix of successes and failures, Tom emphasizes the importance of a client-first approach to sales and shares insights on AI, artisan agents, and scaling a new business through team-building.
In this episode, you’ll discover the significance of a client-first sales and marketing approach, the role of coaching in understanding clients’ psychology, the impact of AI on the industry, the rise of artisan agents, and the importance of continuous learning and technological adoption in staying relevant.
The Power House podcast covers essential topics in mortgage, real estate, and fintech. Each week, we invite an executive from the mortgage or real estate industry to join us for insights on the latest news stories. Hosted by Clayton Collins and produced by the HW Media team, this podcast is a must-listen for industry professionals looking to stay informed and inspired.
