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The Brainerd Lakes Home Show & Expo took place over the weekend at the Essentia Health Sports Center. Over 160 businesses and non-profit organizations from the region showcased their products and services, providing an excellent opportunity for companies to meet new customers and establish relationships with potential clients.

One of the companies present was Setri Barrel Saunas, whose Foreman, Ryan Fuhr, highlighted the importance of meeting customers in person to explain their business. Building relationships with customers is crucial for small businesses, and events like these allow them to share their entire business story with the community.

Mike Kuck, the Owner of Schroeder’s Home Services, emphasized how important it is for small businesses to connect with people in their community at trade shows. He noted that these events provide an opportunity to tailor options to individuals’ specific needs, as opposed to one-size-fits-all solutions offered by larger stores. Additionally, trade shows enable small business owners to network and collaborate with each other.

While the Brainerd Lakes Home Show may not be as large as trade shows in places like Las Vegas, it offers a unique sense of community and connection that is specific to the area. Kuck pointed out that these events bring together consumers, business owners, and the community in a welcoming and fun environment during a time when there may not be many other events happening in March.

Overall, the Brainerd Lakes Home Show & Expo serves as a valuable platform for small businesses to connect with customers, network with other business owners, and showcase their products and services to the community. These events play an essential role in supporting local businesses and building a strong sense of community in the area.

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