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Beyond Meat (BYND) recently announced an updated and expanded selection of its “Crumbles” product line, which has received certification from both the American Heart Association’s Heart-Check program and the American Diabetes Association’s Better Choices for Life program. The new selections are part of the company’s efforts to showcase the health benefits of its plant-based products.

Beyond Meat CEO Ethan Brown discussed these new products and their market strategy with Yahoo Finance Executive Editor Brian Sozzi. The company aims to challenge negative perceptions that plant-based foods are considered “highly processed” products by highlighting their nutritional value and health benefits. Despite pushback from traditional meat industry players trying to position their products as unhealthy, Beyond Meat continues to receive recognition for its health-oriented products.

For more expert insight and the latest market action, viewers can watch the full episode of Yahoo Finance Live. This article was written by Nicholas Jacobino, providing a summary of Beyond Meat’s new product offerings and their efforts to promote healthier plant-based options.

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