The economic downturn in Argentina has put pressure on the mobile phone industry, with sales declining during the first quarter of 2024. However, there are signs of improvement in the second quarter as inflation begins to decrease. This has led to an increase in the popularity of entry and mid-range phones among consumers in the country.
In MercadoLibre, budget-friendly devices from brands like Motorola, Samsung, Xiaomi, and TCL are among the best-selling phones. These affordable models have become favorites among users due to their lower prices. They typically range between 250,000 to 700,000 pesos, making them accessible to consumers with tight budgets.
However, it’s important to note that these phones are often imported illegally and do not come with warranties or local network approvals. They are also not subject to taxes, which is why their prices are lower compared to official brand stores. Despite these issues, they remain popular choices for many consumers in Argentina.
In June 2024, some of the best-selling phones on MercadoLibre include the moto g84 5G from Motorola, which features a 50-megapixel camera system and a Qualcomm Snapdragon 695 5G processor. The TCL 40SE is another popular mid-range model with three rear cameras and a 6.75″ NXTVISION screen. Additionally, the Galaxy A04 from Samsung and the Redmi Note 10c from Xiaomi are also among the top sellers, offering premium features at affordable prices.
Overall, the mobile phone market in Argentina is seeing a shift towards more affordable options due to the challenging economic situation in the country. Consumers are looking for value-packed devices that offer quality performance without breaking
